The Utah Hospitality Co-op Association unveils the most innovative and cost effective way for businesses to promote themselves by offering discounts and promotions to all Utah residents. It's called the Utah Card, and beginning the first week of December this new cost-effective and cutting-edge discount program will help businesses bring in new customers through one of the most common forms of communication…the mobile phone.
"The Utah Card will help level the playing field for all businesses when it comes to reaching out to new customers," says Steve Shepard, President of the Utah Hospitality Co-op Association. "This is the latest and greatest program for customers to receive discounts at participating merchants, not just along the Wasatch Front, but throughout the entire state of Utah. Everyone is looking for a discount these days. The Utah Card will open the door for customers to get discounts at hundreds of businesses statewide. Most small businesses do not have the financial means to market their products and services to one hundred thousand people. This will easily help them offer their products in a way that has never been done before."
The Utah Card features a simple and easy to use directory of businesses who participate in the discount program. From fast food restaurants to nail salons, customers can easily find hundreds of businesses offering discounts, and they can use the discount over and over. Businesses are not locked into offering one discount for an entire year. They can easily determine a discount depending on the product or season. Customers can receive the discounts via text or using by the card at participating merchants.